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NYFW 2018 l Michael Todd Beauty New Beauty Technology

NYFW 2018 l Michael Todd Beauty WWD

I'm so happy I was back from LA in time to attend the Michael Todd Beauty NYFW Event. I had such a great time and learned about some exciting new products from this amazing beauty technology company!

Upon arriving at Samsung Studios, I was warmly greeted by Rodney Powell, the Michael Todd Beauty social media director.  He took his time to introduce so many of the companies newest innovations and I was completely blown away by what I learned.



Michael Friend & Rodney Powell of Michael Todd Beauty

The first item Rodney showed me was the Michael Todd Beauty Soniclear Antimicrobial Facial Cleansing brush. Soniclear is "the worlds first and only antimicrobial sonic skin cleansing system with a patented LIFE protection that reduces bacteria formation that can grow on brush heads."  
This is a brush I personally use and love. It has greatly reduced my breakouts and I'm absolutely addicted to how clean and fresh feeling it leaves my skin. I also couldn't get over the new fun designs on these amazing skin cleansing brushes!

The Sonicclear Antimicrobial Facial Cleansing Brush is available at

https://goo.gl/DhDyb7
Use Code EC14978 for 25% Off

The next beauty innovation Rodney showed me was their new Sonic makeup brushes. You beauties know I am a complete and total makeup brush addict. One look at the new Sonicblend and I was in LOVE.  It is the world’s first antimicrobial sonic makeup brush that reduces bacteria formation and creates a flawless, airbrushed finish. I loved how it felt comfortably in my hand, like a traditional makeup brush, and it was pretty lightweight as well. I have tried the Clarisonic makeup brush, which is bulky and much heavier in comparison. 
Sonic Makeup Brush l Michael Todd Beauty 
The Sonic Makeup Brushes also come is an array of fun and sophisticated designs, shown above in the mermaid version. I picked up the kisses brush shown below.

Sonic makeup brush I Michael Todd beauty
I'll have a vlog and tutorial up soon, showing how I use this amazing new technology makeup brush. 
Available at Ulta at 

Another item Rodney introduced me to was the Michael Todd at home Dermaplaning system, Sonicsmooth.  This beauty tool "safely and effectively targets unwanted facial hair, rough skin texture, enlarged pores, uneven skin tone, fine lines and dullness. This one time weekly treatment painlessly rids the complexion of unwanted facial hair while sonically exfoliating the surface layer of skin for your smoothest, softest most radiant complexion yet." This is definitely on my must have list for my next beauty purchase. 
Also Available at Ulta at 

The last item Rodney showed me was the Michael Todd Sonic Eraser PRO. This beauty tool "utilizes a next generation 3-in-1 delivery system called Triplex Infusion Technology that is clinically validated to apply your skincare products better than by hand to tremendously improve anti-aging results." This is another item I cannot wait to purchase in the future.
Available at
Michael Friend of Michael Todd beauty
I had such a great time at the Michael Todd beauty event and  loved meeting founder Michael Friend. Be on the lookout for my vlog from this event up soon, plus my tutorial using the Sonic Makeup Brush.

Hope you beauties are doing good!
Talk to you soon =) 

Love, 
Alegra